Test the pages your visitors will actually need
Consider a detailed service page, a long product title, a contact form and the menu on a small screen. Check how your own text and images will fit rather than relying on polished sample content. Confirm the supported platform version, required components and available page layouts in the product information before making a choice.
Define the work between purchase and publication
Clarify who will install the template, add content, prepare images and test the finished website. Review the licence allowance and whether the chosen option includes any setup service. Custom design, copywriting and integrations should be specified separately, with content ownership and an editing handover agreed before your website goes live.